I was speaking to a friend the other day and we both joked about “Crazy Marketers.” After being in-house for four years now, I now understand why marketers may seem crazy to agencies. Here is a quick 5 step quiz to determine if you’re a crazy marketer or work with one:
1. Scatterbrained: Your attention is split among 100 different projects, all equally important in terms of priority. If yes, give yourself 5 points.
2. Constantly Changing Decisions: You make a decision but change it days, if not hours later. If yes, give yourself 5 points.
3. Your To-Do List Never Goes Down: You start your day at 6 am, write dozens of emails, take just as many calls and yet, you still haven’t addressed any to dos. If yes, give yourself 5 points.
4. Everything is a Fire Drill: You seem to run from fire drill to fire drill with all deliverables due yesterday. If yes, give yourself 5 points.
5. Diplomacy is the First Thing to Go: You start each conversation with, “I’m just going to be direct….” If yes, give yourself 5 points.
Now add up your score:
0-10 – Seek therapy
15-20 – Increase therapy to three times a week
20-25 – Too late – You’re crazy!
How did you score? Are there other symptoms of a Crazy Marketer?